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International Tourism Academy for advanced studies

Modules

1. INTRODUCTION TO MODERN MANAGEMENT

Content:

Business in this modern times have become increasingly complex due to the ever changing nature of the job environment. What this implies is that there is the need for managers to be equipped with the key state of the art knowledge about managing especially in a complex environment. This course seeks to enable participants understand and appreciate the role of management in modern times, assess how they affect the overall performance of organization and equip students with the necessary knowledge about people management.

2. ORGANIZATIONAL DESIGN & CHANGE MANAGEMENT

Content:

This module is developed to enable students appreciate the relevance of change within organizations due to the dynamics of the external environment businesses will have to deal with. The module further equips students with the necessary skills in creating an organizational atmosphere that is enabling enough to accomplish organizational goals and objectives. Furthermore, the module also seeks to bring to the awareness of students, how organizational designs are key to determining overall organizational success.

3. STRATEGIC MANAGEMENT

Content:

Great business are built and established based on pragmatic ideas and concepts that shapes the life of the organization right from the onset. Such ideas need not just look at the present but assess issues from a long term perspective. This module has been designed to enable students have a more strategic view towards organizational issues and hence be able develop managerial objectives that shape the directions of organizations.

4. WORK RELATED LEARNING IN MANAGEMENT

Content:

The module enables students to undertake an appropriate period of professional activity, related to their course at level 6, with a business or community organization and to gain credit for their achievements. The activity can be a professional training, volunteering activity, employment activity, placement, or business start-up activity.

5. APPLIED RESEARCH METHODS

Content:

Research allow scholars to make sense of the social world, to discover why people think and act like they do and how important institutions act. The main purpose of this seminar is to provide participants with a broad introduction to the methodological foundations and tools of research. Further a secondary purpose is to convince participants that the process of scientific discovery can be fun. Most of this seminar will focus on the fundamentals of quantitative social science and applied research as well as explore qualitative research. Seminar participants will learn how to identify problems to study, develop hypotheses and research questions, specify independent and dependent variables, check for the validity and reliability of studies and design research projects. The course will develop practical skills for c statistical analysis (Descriptive statistics: mean, median, standard deviation, t-tests, Anova, Correlation, and Regressions) as well as the statistical software (SPSS).

6. Journal Club

Content:

  • Exchange of scientific texts
  • Discussion of the current literature
  • Efficient methods of learning and knowledge exchange among peers
  • Current findings from management research
  • The latest research findings in your particular field

7. Challenges in the Hospitality and Tourism Industry

Content:

  • Profiling of strengths and weaknesses
  • Competition analysis
  • Analysis of potential
  • Team-building problems
  • Development of recommendations

8. EMERGING ISSUES AND TRENDS IN THE HOSPITALITY AND TOURISM INDUSTRY

Content:

  • Basic concepts, theories and models relating to emerging issues and trends in tourism and hotel management
  • Consequences of organisation management and styles of management in tourism and hotel management
  • Analysis of specific problems (e.g. development of managerial staff, intercultural problems in the workplace, workplace ethics, structure and function of organisations etc.)
  • Development of appropriate strategies for effective intervention in emerging problems and trends

9. Advanced Case Studies

Content:

  • Introduction to case studies including determining stakeholder groups
  • Proposal for a research project or intervention strategy that the stakeholders should debate
  • In small seminar groups, the students examine various aspects of business management such as business strategy, marketing, operations, finances, innovation etc.

10. BUSINESS RESEARCH METHODS

Content:

Research methods enables individuals to appreciate the world we find ourselves in by understanding situations and how they come by. This module has been developed to equip students with practical research skills, develop their quantitative and qualitative analytical skills as well as appreciate the role of theory in our modern world.

11. Bachelor’s Thesis

Content:

  • You choose your own subject
  • Use of empirical research methods
  • Further practice of scientific writing and presentation

Learning process: You independently write an original thesis. This can also be in combination with a practical project or your job. You present your findings at a conference for final papers.